Ave.nue101 is the creative intersection of Australian fashion photographer Tess Leopold and Australian artist Rikki Day.
The name, ave.nue101 :
Pronounced: "avenue, one oh one" is metaphorical for the coming together of the two founders. One “1” represents Tess, the other “1” represents Rikki. The “0” signifies the coming together of the two of them and the “avenue” is symbolic of the brand being an avenue for them to explore creative design together.